E-Publishing


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E-Publishing** Online subscriptions to journal articles, news and books are also a common way to make use of a virtual bookstore. Places like Encyclopedia Britannica allow access to articles through subscription, as does netLibrary.com with their collection of online books. Such methods are becoming increasingly mainstream as authors are now bypassing traditional retailers and supplying straight to online retailers cutting down on distribution costs. Encrypting copyrighted material online also prevents its unauthorized duplication through copying and printing that may happen with a tangible copy. Reading a book online may not be the ideal way to enjoy a piece of intellectual work, as computer text is about 60% harder to read than regular text, yet it provides readers with another option through the convenience of their desktop or laptop.
 * The rise of E-Commerce and the Internet has led to a surge of retailers conducting their businesses online. This could be in the form of creating a business confined only to the realm of the Internet, or an already existing business creating an online subsidiary. Online publishing is one such venture that arises from the Internet phenomenon of being able to buy and sell things online. Online bookstores allow customers to browse through book titles more quickly and efficiently, rather than doing so with a print copy. Online bookstores like Amazon.com allow a one-stop shopping process, one which remembers the customer’s details and purchases, also making recommendations on other books along the way. Also, because of the vast database of an online bookstore, lesser known books which are harder to find may also be available easily.
 * The rise of E-Commerce and the Internet has led to a surge of retailers conducting their businesses online. This could be in the form of creating a business confined only to the realm of the Internet, or an already existing business creating an online subsidiary. Online publishing is one such venture that arises from the Internet phenomenon of being able to buy and sell things online. Online bookstores allow customers to browse through book titles more quickly and efficiently, rather than doing so with a print copy. Online bookstores like Amazon.com allow a one-stop shopping process, one which remembers the customer’s details and purchases, also making recommendations on other books along the way. Also, because of the vast database of an online bookstore, lesser known books which are harder to find may also be available easily.


 * Technologies Used**

The main problem over standardizing online books is the standard through which it is displayed and read. The Adobe Acrobat reader is a commonly used one to translate and read text, although Microsoft has developed another standard known as OEB. Such discrepancies in agreements over standards may stand in the way of publishers openly embracing online methods. The same goes for magazines, as many publications like 'People' and 'Elle' offer digital subscriptions.


 * The Future of E-Publishing**

The trend towards E-Publishing is moving steadily, especially when it comes to preserving old and valuable works. Paper, because of its very form is prone to damage, thus many publishers have started uploading their online versions to preserve them. The same goes for encyclopedias and library systems. Many such institutions transfer their titles online simply for space saving, convenience and preservation. These seem to be the main reasons why the Internet is becoming such a popular forum for a reading and researching environment. [|See also OED] Straubhaar and LaRose. Media Now. U.S.A: Thomson Wadsworth 2004.
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